Google Cloud Software / SaaS Singapore

Tictag.io

Application Refactoring · Real-time Analytics · Supply Chain Optimization

A private endpoint within Virtual Private Cloud (VPC) that connects the company's cloud environment securely and with low latency to its primary MongoDB Atlas database, and To power intensive AI processing for its retail video analysis platform, Tictag.io needed access to a GPU that balanced cost and performance to the organization's needs.

"We selected the NVIDIA L4 Cloud GPU because we can fit two into one node and it sits at the sweet spot of cost effectiveness and speed for us," says Lo.
Achieves 99.99% availability with Google Kubernetes Engine (GKE)
Achieves 99.99% availability with Google Kubernetes Engine (GKE) to ensure continuous service delivery
Combines cost-effectiveness with speed to manage intensive AI workloads with NVIDIA N4 GPUs available through Google Cloud

Reported impact

Business outcome

Provides deep insights and recommendations derived from retail analytics to customers through a chatbot enabled by Gemini 2.5 Flash; Combines cost-effectiveness with speed to manage intensive AI workloads with NVIDIA N4 GPUs available through Google Cloud; Achieves 99.99% availability with Google Kubernetes Engine (GKE); to ensure continuous service delivery.

  • Cost Reduction
  • Productivity Improvement
  • Revenue Growth
  • Risk Reduction

Solution

Onboarding to the new cloud infrastructure proved seamless, with the organization utilizing frictionless workflows to deliver best-practice security and networking architectures. With uptime on Google Cloud at 99.99%, ensuring continuous service delivery, Tictag.io can focus on innovation, product, and expansion. "Building on Google Cloud is fast and smooth, and its straightforward interface enables our engineers to deliver new features faster," concludes Lo. Tictag.io is now looking at using Vertex AI to train AI models monthly on new datasets as the organization moves into a fully operational phase. By running its platform in , the organization is using a scalable, robust architecture that handles video processing workloads from ingestion to analysis. orchestrates Tictag.io's containerized applications using specialized node pools, including a pool equipped with NVIDIA L4 Cloud GPUs to manage intensive AI processing workloads and ensure fast model inference.

Data flow

stored or unified in Cloud Storage, processed with Cloud GPUs, Vertex AI, orchestrated via Google Kubernetes Engine (GKE), and surfaced through Gemini 2.5 Flash, Gemini, Cloud CDN

Solution architecture

7 components · 4 layers
  1. Compute
    • Cloud GPUs Provide accelerator capacity for compute-intensive inference and media or vision workloads.
    • Vertex AI Hosts and orchestrates machine learning and generative AI capabilities inside the solution.
  2. Storage
    • Cloud Storage Stores large files, lake data, or static assets that feed downstream analytics and applications.
  3. Serving
    • Gemini 2.5 Flash Handles low-latency generative AI tasks and natural-language interactions for the application.
    • Gemini Powers natural-language reasoning, summarization, generation, or assistance inside the workflow.
    • Cloud CDN Accelerates delivery of front-end assets and content to end users.
  4. Orchestration
    • Google Kubernetes Engine (GKE) Orchestrates the platform's containerized services and high-concurrency workloads.

Architecture clues

  • Achieves 99.99% availability with Google Kubernetes Engine (GKE)
  • Achieves 99.99% availability with Google Kubernetes Engine (GKE) to ensure continuous service delivery
  • Application Load Balancer integrated with Cloud CDN to deliver UI files from Cloud Storage to ensure a fast, responsive user experience.
  • Cloud Load Balancing Cloud Storage , and Managed Service for Apache Kafka to process data quickly and easily
  • Combines cost-effectiveness with speed to manage intensive AI workloads with NVIDIA N4 GPUs available through Google Cloud
  • Provides deep insights and recommendations derived from retail analytics to customers through a chatbot enabled by Gemini 2.5 Flash

Evidence from the source

Achieves 99.99% availability with Google Kubernetes Engine (GKE)
Achieves 99.99% availability with Google Kubernetes Engine (GKE) to ensure continuous service delivery
Combines cost-effectiveness with speed to manage intensive AI workloads with NVIDIA N4 GPUs available through Google Cloud
Provides deep insights and recommendations derived from retail analytics to customers through a chatbot enabled by Gemini 2.5 Flash
to ensure continuous service delivery
Transparency Evidence & methodology 95/100 reference value · 82% confidence · 2 sources

Review how this reference was scored and trace each normalized claim back to its documented source.

01

Scoring methodology

How scores are calculated

Customer Reference Value measures usefulness as a customer reference. Evidence Confidence measures the quality and traceability of available evidence, not independent verification.

Customer reference value95/100
  • Problem clarity20/20
    Measures whether the customer's operational problem is specific enough to compare.
  • Implementation depth20/25
    Rewards named components, data flow, integrations, and architecture detail.
  • Outcome specificity20/20
    Measures whether the reported benefit is concrete rather than a generic claim.
  • Quantified impact25/25
    5 metrics describe measurable impact.
  • Deployment scale10/10
    Rewards evidence of a live or scaled deployment and meaningful integration scope.
Evidence confidence82%
  • Source authority20/25
    The main evidence is an official vendor-published customer story.
  • Claim traceability23/25
    11 of 12 key fields link to a named source.
  • Direct evidence20/20
    5 direct source quotes retained.
  • Date provenance0/10
    The publication date has no documented provenance.
  • Source transparency9/10
    2 source references document publisher, URL, authority, retrieval, and supported fields.
  • Implementation specificity10/10
    Rewards source-backed components, data flow, quantified impact, and a specific outcome.
02

Traceability

Sources & provenance

Field coverage shows which facts each source supports. Dates are shown only when documented by the source.

  1. Google Cloud

    Tictag.io customer story

    First-party
    https://cloud.google.com/customers/tictag
    Source type
    Vendor-published customer story
    Supports
    • Customer
    • Business problem
    • Solution
    • Products
    • Solution components
    • Data flow
    • Integrations
    • technical area
    • use case category
    • Business outcome
    • outcome category
    • Metrics
    • Architecture
    • evidence quotes
  2. RocketReach

    Tictag Management Team | Org Chart

    Independent secondary
    https://rocketreach.co/tictag-management_b7c65701c18af27b

    The public management page says, 'Tictag employs 40 employees.'

    Source type
    Structured company profile
    Supports
    • Company size

Date evidence

  • First archived Apr 13, 2026 · Internet Archive · Independent First Wayback Machine capture; confirms the page existed by this date, not when it was published.
    Open date source
  • Sitemap last modified Apr 3, 2026 · Google Cloud · Publisher metadata Publisher-reported modification timestamp; not a publication date.
    Open date source
Not separately sourced Industry, Region. Treat these normalized attributes as lower-confidence until a dedicated source is added.