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Zurich Insurance Group

Fraud Detection · Risk Management

Zurich needed to review very large claims volumes more efficiently, reduce investigator drudgery and false positives, and detect fraudulent claims and emerging fraud patterns quickly enough to protect honest customers and contain unnecessary claims costs.

The fraud detection rate in the affinities business, for example, has trebled since Zurich Brazil adopted ZCAM’s system
a team of 50 specialists
given a score from 0 to 100
more than 600,000 claims it gets annually

Reported impact

Business outcome

Zurich says the system reduces false positives, increases the number of suspicious and confirmed fraud cases found, helps the company spot fraud trends earlier, and speeds differentiation between honest and fraudulent claims so legitimate claims can be processed faster. In Brazil, Zurich reports that the fraud detection rate in the affinities business trebled after adopting ZCAM’s system.

  • Cost Reduction
  • Customer Experience
  • Productivity Improvement
  • Risk Reduction

Solution

Zurich Insurance Group runs an in-house AI-assisted fraud detection workflow for claims investigations. In Switzerland, incoming non-life claims from the Allegro core claims system are funneled into Zurich’s proprietary fraud scoring tool, which assigns each claim a 0 to 100 score and flags higher-risk cases for the Special Investigation Unit. The scoring process combines rules with a machine learning model that Zurich describes as natural-language-based generative AI trained to detect words commonly present in fraud cases, initially piloted in German for property and commercial lines. Investigators also use Zurich’s internal AI chatbot in daily work. The solution was built by Zurich Customer Active Management (ZCAM), whose specialists tune the models and workflows with claims teams. The article says claims data is stored using cloud computing, but does not name the storage platform. Outputs are risk scores, anomaly signals, fraud trend insights, and faster routing of suspicious versus honest claims.

Data flow

Claims entered in Allegro are funneled into Zurich Switzerland’s proprietary fraud scoring tool, where rules and a machine learning NLP model analyze claim details and assign a 0 to 100 score. Higher-scoring cases are escalated to the Special Investigation Unit for human investigation, while investigators also use Zurich’s internal AI chatbot in daily work and insights from the system are used to refine future fraud indicators and trend detection.

Solution architecture

4 components · 3 layers
  1. Ingest
    • Allegro Acts as the core claims system whose claim records feed the fraud scoring workflow.
  2. Compute
    • Zurich’s proprietary fraud scoring tool Scores incoming claims from 0 to 100 and identifies higher-risk cases for investigator review.
    • machine learning model Analyzes claim language to spot words and patterns often present in fraud cases and improve detection accuracy.
  3. Serving
    • Zurich’s internal AI chatbot Supports investigators in daily work during claims investigations.

Architecture clues

  • Allegro was introduced in Zurich Switzerland in 2018 and feeds the fraud scoring tool.
  • Most Swiss claims except life insurance claims are funneled through the scored workflow described in the article.
  • ZCAM is a wholly owned Zurich data analytics company with 50 specialists including data engineers, software designers, and project change management experts.
  • Zurich Brazil first piloted the system in its affinities business, then expanded it to motor claims after fine-tuning.
  • Zurich Switzerland began a pilot using the German-language version in property and commercial lines of business in February 2024.

Evidence from the source

"Along with a rule-based system, to gain more accuracy and efficiency, Zurich’s Swiss Special Investigation Unit is now testing a machine learning model, a form of generative AI based on natural language processing"
"Besides developing IT solutions in-house, Zurich’s Swiss Special Investigation Unit is also exploring ways to use new technology, including incorporating Zurich’s internal AI chatbot in daily work to support investigations."
"It’s about reduced false positives," says Andrew Fairclough
"Most of the more than 600,000 claims it gets annually, with the exception of life insurance claims, are funneled through the system, and given a score from 0 to 100."
"The fraud detection rate in the affinities business, for example, has trebled since Zurich Brazil adopted ZCAM’s system"
"With our systems, paired with humans, we can better, and more quickly differentiate between honest and fraudulent claims. That should allow honest customers to get their claims processed quickly"
"Zurich’s AI is being trained to spot certain words often present in fraud cases."
Transparency Evidence & methodology 65/100 reference value · 92% confidence · 1 source

Review how this reference was scored and trace each normalized claim back to its documented source.

01

Scoring methodology

How scores are calculated

Customer Reference Value measures usefulness as a customer reference. Evidence Confidence measures the quality and traceability of available evidence, not independent verification.

Customer reference value65/100
  • Problem clarity20/20
    Measures whether the customer's operational problem is specific enough to compare.
  • Implementation depth20/25
    Rewards named components, data flow, integrations, and architecture detail.
  • Outcome specificity20/20
    Measures whether the reported benefit is concrete rather than a generic claim.
  • Quantified impact0/25
    0 metrics describe measurable impact.
  • Deployment scale5/10
    Rewards evidence of a live or scaled deployment and meaningful integration scope.
Evidence confidence92%
  • Source authority25/25
    The deployment is described by the adopting organization or a government source.
  • Claim traceability21/25
    10 of 12 key fields link to a named source.
  • Direct evidence20/20
    7 direct source quotes retained.
  • Date provenance10/10
    The publication date comes from the source page or publisher.
  • Source transparency8/10
    1 source reference document publisher, URL, authority, retrieval, and supported fields.
  • Implementation specificity8/10
    Rewards source-backed components, data flow, quantified impact, and a specific outcome.
02

Traceability

Sources & provenance

Field coverage shows which facts each source supports. Dates are shown only when documented by the source.

  1. Zurich Insurance Group

    Zurich Insurance Group customer story

    First-party
    https://www.zurich.com/insights/business/how-technology-including-ai-gives-claims-investigators-an-edge
    Source type
    Customer-published story
    Published
    Sep 23, 2024
    Supports
    • Customer
    • Business problem
    • Solution
    • Products
    • Solution components
    • Data flow
    • Integrations
    • technical area
    • use case category
    • Business outcome
    • outcome category
    • Metrics
    • Architecture
    • evidence quotes
    • Publication date

Date evidence

  • Published on source page Sep 23, 2024 · Zurich Insurance Group · First-party
    Open date source
Not separately sourced Industry, Region, Company size. Treat these normalized attributes as lower-confidence until a dedicated source is added.