AWSSoftware / SaaSSecurity and ComplianceAI and Machine LearningCloud NativeMedia and ContentCost ReductionRisk ReductionScalability2024AWSAWS#ff9900Software / SaaSUnited KingdomFounded in 2019, Unitary specializes in multimodal ML models for identifying harmful text, images, and videos amid seas of digital content."Even running at peak traffic, using over 1,000 nodes to process more than 20 million videos daily, our entire…Jan 1, 20246Security and ComplianceAmazon EC2 · Amazon EKS · Amazon SNS02024-01-016
↗"Even running at peak traffic, using over 1,000 nodes to process more than 20 million videos daily, our entire team spent 5 days abroad without needing to manage or interact with...
↗Also, Unitary has reduced container boot times on its ML inference workloads by up to 80 percent.
↗Key Outcomes reduction in overall costs over 18 months 50%–70% reduction in container boot times for fast response 80% million users served effortlessly across digital platforms...
↗On AWS, Unitary helps platforms with over 100 million combined users combat toxic content while minimizing the impact on human moderators.
Reported impact
Business outcome
On AWS, Unitary helps platforms with over 100 million combined users combat toxic content while minimizing the impact on human moderators. As the company continues to grow, Amazon EKS and Karpenter will continue to be a key part of its infrastructure.
Cost Reduction
Risk Reduction
Scalability
Solution
Software startup Unitary exists to make the internet safer, helping improve lives and create a fairer world. Built on Amazon Web Services (AWS), the company uses artificial intelligence (AI), specifically machine learning (ML), to help its customers with online content moderation. Given the daily surge of content, processing millions of images and videos, Unitary needed a scalable solution to manage growing demand. On AWS, Unitary helps platforms with over 100 million combined users combat toxic content while minimizing the impact on human moderators. To meet this scale, Unitary chose to run its ML inference workloads on Amazon Elastic Kubernetes Service (Amazon EKS), a managed service for running Kubernetes on AWS.
Data flow
Unitary uses an API to ingest up to 26 million videos daily, which represent several billion frames of content and tens of millions of hours of audio. When Unitary receives a video to be analyzed, multiple microservices that run on Amazon EKS split the video into frames, extract the audio, and then classify the video's content using ML. Afterward, the extracted parts of the videos are stored.
Solution architecture
3 components · 2 layers
Compute
Amazon EKSRuns containerized services that deliver the security analysis and compliance workflows.
Amazon EC2Provides scalable compute capacity for the security analysis and compliance workflows.
Serving
Amazon SNSDistributes notifications generated by the security analysis and compliance workflows.
Architecture clues
For example, Karpenter gracefully handles the necessary Kubernetes node disruptions for security updates and pod scheduling without interrupting system throughput and stability.
In fact, Unitary estimates that using Spot Instances for GPU inference infrastructure has reduced costs by 50–70 percent over 18 months.
Thanks to the speed at which Karpenter can provision new Kubernetes nodes, Unitary now has the responsiveness required to achieve these results.
Then, Unitary runs a series of AI and ML models—some of which can be trained using a customer's safety policies—to detect toxic or unsafe content in the combined multimodal context of visuals, audio,...
Unitary uses an API to ingest up to 26 million videos daily, which represent several billion frames of content and tens of millions of hours of audio.
Evidence from the source
"We provide a blended solution that catches harmful content in less time, with more accuracy, and at a lower cost." The first version of Unitary's product was originally built on Amazon Elastic Compute Cloud (Amazon EC2), which offers...
Built on Amazon Web Services (AWS), the company uses artificial intelligence (AI), specifically machine learning (ML), to help its customers with online content moderation.
Given the daily surge of content, processing millions of images and videos, Unitary needed a scalable solution to manage growing demand.
On AWS, Unitary helps platforms with over 100 million combined users combat toxic content while minimizing the impact on human moderators.
Software startup Unitary exists to make the internet safer, helping improve lives and create a fairer world.
To meet this scale, Unitary chose to run its ML inference workloads on Amazon Elastic Kubernetes Service (Amazon EKS), a managed service for running Kubernetes on AWS.
Review how this reference was scored and trace each normalized claim back to its documented source.
01
Scoring methodology
How scores are calculated
Customer Reference Value measures usefulness as a customer reference. Evidence Confidence measures the quality and traceability of available evidence, not independent verification.
Customer reference value91/100
Problem clarity20/20
Measures whether the customer's operational problem is specific enough to compare.
Implementation depth20/25
Rewards named components, data flow, integrations, and architecture detail.
Outcome specificity16/20
Measures whether the reported benefit is concrete rather than a generic claim.
Quantified impact25/25
6 metrics describe measurable impact.
Deployment scale10/10
Rewards evidence of a live or scaled deployment and meaningful integration scope.
Evidence confidence87%
Source authority20/25
The main evidence is an official vendor-published customer story.
Claim traceability21/25
10 of 12 key fields link to a named source.
Direct evidence20/20
6 direct source quotes retained.
Date provenance8/10
The publication date comes from publisher-controlled metadata.
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