Databricks Manufacturing Global

Steelcase

Real-time Analytics · Sales Automation

Steelcase needed a better way to support AI-driven pricing recommendations and approval automation because manual pricing submissions across tens of thousands of deal scenarios were too slow and inconsistent to support high-volume commercial selling.

1.5K+
50% sales hours unlocked to identify more opportunities

Reported impact

Business outcome

Steelcase improved AI-driven pricing recommendations and approval automation with measurable results including 1.5K+ and 50% sales hours unlocked to identify more opportunities, while giving teams a faster path from governed data to production decisions.

  • Productivity Improvement
  • Revenue Growth
  • Speed to Market

Solution

Steelcase uses Databricks Data + AI Platform to support AI-driven pricing recommendations and approval automation. The implementation replaced a legacy state where manual pricing submissions across tens of thousands of deal scenarios were too slow and inconsistent to support high-volume commercial selling. Pricing submissions and product and discount data move through production data pipelines and land in Delta Lake and Feature Store, giving teams one trusted data foundation. Unity Catalog governs access, lineage, and compliance across sensitive datasets. MLflow, Agent Bricks, and Serverless compute operationalize models, agents, and analytics that deliver real-time discount recommendations and automated approvals. Steelcase improved AI-driven pricing recommendations and approval automation with measurable results including 1.5K+ and 50% sales hours unlocked to identify more opportunities, while giving teams a faster path from governed data to production decisions.

Data flow

Pricing submissions and product and discount data land on a shared platform, pipeline services clean and standardize them, governance controls enforce trusted access, and AI, model-serving, and analytics services deliver real-time discount recommendations and automated approvals.

Solution architecture

7 components · 4 layers
  1. Compute
    • Databricks Data + AI Platform Databricks Data + AI Platform unifies engineering, analytics, governance, and AI workloads for AI-driven pricing recommendations and approval automation.
    • MLflow MLflow tracks experiments, versions, and release workflows for models that support AI-driven pricing recommendations and approval automation.
    • Serverless compute Serverless compute scales bursty data and model workloads behind AI-driven pricing recommendations and approval automation without fixed infrastructure overhead.
  2. Storage
    • Delta Lake Delta Lake stores curated pricing submissions and product and discount data so every team works from one trusted data foundation.
    • Feature Store Feature Store precomputes reusable predictive features so AI-driven pricing recommendations and approval automation can run with low-latency inference.
  3. Serving
    • Agent Bricks Agent Bricks packages domain-specific agents that automate parts of AI-driven pricing recommendations and approval automation.
  4. Governance
    • Unity Catalog Unity Catalog applies centralized access controls, lineage, and auditability across sensitive datasets.

Architecture clues

  • 1.5K+
  • 50% sales hours unlocked to identify more opportunities
  • Centralized governance, lineage, and access controls are enforced through Unity Catalog.
  • Delta Lake provides the shared storage layer for curated lakehouse datasets.
  • Operational AI workflows are deployed directly beside governed data and analytics assets.

Evidence from the source

Databricks provided the full-stack platform we needed, from feature engineering to model deployment to monitoring, allowing us to build an automated pricing solution unmatched in our industry.
Manual processes just couldn’t keep up with the pace of business or the scale of our data.
We needed a smarter, faster way to respond to complex pricing scenarios across thousands of deals,
Working in Databricks made it possible to handle massive data with speed and collaboration. The feature store was a game changer, allowing the model to respond in seconds, even with complex, multisource features,
Transparency Evidence & methodology 100/100 reference value · 89% confidence · 1 source

Review how this reference was scored and trace each normalized claim back to its documented source.

01

Scoring methodology

How scores are calculated

Customer Reference Value measures usefulness as a customer reference. Evidence Confidence measures the quality and traceability of available evidence, not independent verification.

Customer reference value100/100
  • Problem clarity20/20
    Measures whether the customer's operational problem is specific enough to compare.
  • Implementation depth25/25
    Rewards named components, data flow, integrations, and architecture detail.
  • Outcome specificity20/20
    Measures whether the reported benefit is concrete rather than a generic claim.
  • Quantified impact25/25
    2 metrics describe measurable impact.
  • Deployment scale10/10
    Rewards evidence of a live or scaled deployment and meaningful integration scope.
Evidence confidence89%
  • Source authority20/25
    The main evidence is an official vendor-published customer story.
  • Claim traceability21/25
    10 of 12 key fields link to a named source.
  • Direct evidence20/20
    4 direct source quotes retained.
  • Date provenance10/10
    The publication date comes from the source page or publisher.
  • Source transparency8/10
    1 source reference document publisher, URL, authority, retrieval, and supported fields.
  • Implementation specificity10/10
    Rewards source-backed components, data flow, quantified impact, and a specific outcome.
02

Traceability

Sources & provenance

Field coverage shows which facts each source supports. Dates are shown only when documented by the source.

  1. Databricks

    Steelcase customer story

    First-party
    https://www.databricks.com/customers/steelcase
    Source type
    Vendor-published customer story
    Published
    Sep 1, 2025
    Supports
    • Customer
    • Business problem
    • Solution
    • Products
    • Solution components
    • Data flow
    • Integrations
    • technical area
    • use case category
    • Business outcome
    • outcome category
    • Metrics
    • Architecture
    • evidence quotes
    • Publication date

Date evidence

  • Published on source page Sep 1, 2025 · Databricks · First-party
    Open date source
Not separately sourced Industry, Region, Company size. Treat these normalized attributes as lower-confidence until a dedicated source is added.