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Google Cloud Commercial and Professional Services United States

Horizon Media

IT Operations Automation · Real-time Analytics · Sales Automation

While these behemoth agencies are often slowed down by complex layers of approval, Horizon Media turns its independence into a major advantage. The agency relies heavily on its core superpowers: structural agility, rapid decision-making, and unmatched operational speed.

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Achieving 20% capacity gains and a
Crowdsourcing innovation: Launching 500 AI agents with Gemini
More than 80% of AI agents built by non-technical employees
On track for 15% to 20% capacity gains by year end

Reported impact

Business outcome

On track for 15% to 20% capacity gains by year end; Workforce created nearly 500 no-code AI agents; More than 80% of AI agents built by non-technical employees; Boosts Gemini.

  • Productivity Improvement
  • Revenue Growth
  • Risk Reduction
  • Scalability

Solution

Horizon Media accelerated its cloud strategy by deploying Gemini. This began with Agent Q—its internal workforce transformation ecosystem built with Gemini and connected to Horizon’s collective knowledge, which is one of the first such systems in its industry. Agent Q, along with Horizon’s AI-native marketing platform Blu, and expert teams providing the human intelligence layer, came together to form Horizon’s open operating system, HorizonOS. “Transformation isn't about a single app or a technology group dictating change from the top down; it’s about shifting your entire culture,” says Arenaro. “By deploying Gemini, we have empowered our workforce to securely build nearly 500 custom, no-code agents. Turning AI into a platform where our employees can creatively solve their own workflow challenges has completely transformed what we can achieve."

Data flow

orchestrated via Gemini platform, and surfaced through Gemini, Looker

Solution architecture

3 components · 2 layers
  1. Serving
    • Gemini Powers natural-language reasoning, summarization, generation, or assistance inside the workflow.
    • Looker Provides the governed semantic layer, dashboards, and self-service analytics used by business teams.
  2. Orchestration
    • Gemini platform Coordinates the solution's agentic and generative AI workflows on Google Cloud.

Architecture clues

  • # Horizon Media boosts agility and workforce capacity by 20% with early adoption of Gemini
  • Boosts Gemini
  • Boosts Gemini adoption to more than half of the agency’s global workforce
  • Crowdsourcing innovation: Launching 500 AI agents with Gemini
  • Horizon Media is transforming its workflows and accelerating client responses with its Gemini-powered customized Agent Q ecosystem.
  • Products: Gemini platform Gemini Notebook Looker

Evidence from the source

Boosts Gemini
More than 80% of AI agents built by non-technical employees
On track for 15% to 20% capacity gains by year end
Workforce created nearly 500 no-code AI agents
adoption to more than half of the agency’s global workforce
Transparency Evidence & methodology 100/100 reference value · 79% confidence · 1 source

Review how this reference was scored and trace each normalized claim back to its documented source.

01

Scoring methodology

How scores are calculated

Customer Reference Value measures usefulness as a customer reference. Evidence Confidence measures the quality and traceability of available evidence, not independent verification.

Customer reference value100/100
  • Problem clarity20/20
    Measures whether the customer's operational problem is specific enough to compare.
  • Implementation depth25/25
    Rewards named components, data flow, integrations, and architecture detail.
  • Outcome specificity20/20
    Measures whether the reported benefit is concrete rather than a generic claim.
  • Quantified impact25/25
    4 metrics describe measurable impact.
  • Deployment scale10/10
    Rewards evidence of a live or scaled deployment and meaningful integration scope.
Evidence confidence79%
  • Source authority20/25
    The main evidence is an official vendor-published customer story.
  • Claim traceability21/25
    10 of 12 key fields link to a named source.
  • Direct evidence20/20
    5 direct source quotes retained.
  • Date provenance0/10
    The publication date has no documented provenance.
  • Source transparency8/10
    1 source reference document publisher, URL, authority, retrieval, and supported fields.
  • Implementation specificity10/10
    Rewards source-backed components, data flow, quantified impact, and a specific outcome.
02

Traceability

Sources & provenance

Field coverage shows which facts each source supports. Dates are shown only when documented by the source.

  1. Google Cloud

    Horizon Media customer story

    First-party
    https://cloud.google.com/customers/horizon-media
    Source type
    Vendor-published customer story
    Supports
    • Customer
    • Business problem
    • Solution
    • Products
    • Solution components
    • Data flow
    • Integrations
    • technical area
    • use case category
    • Business outcome
    • outcome category
    • Metrics
    • Architecture
    • evidence quotes

Date evidence

  • First archived Aug 5, 2026 · Internet Archive · Independent First Wayback Machine capture; confirms the page existed by this date, not when it was published.
    Open date source
Not separately sourced Industry, Region, Company size. Treat these normalized attributes as lower-confidence until a dedicated source is added.

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