IT Operations Automation · Real-time Analytics
The NBA needed to protect the uptime and fan experience of its global app, streaming, and digital services while developers continued using diverse monitoring tools across cloud-native environments, creating more operational signal than people could correlate quickly.
Reported impact
The NBA now analyzes more than 200 million NBA App logs each day, cuts alert noise by 99.999%, narrows monitoring down to 20 to 30 alerts needing investigation with only two or three requiring remedial action, and strengthens incident management before fan experience is affected.
The NBA layered ServiceNow AIOps across its digital ecosystem rather than forcing teams onto a single monitoring tool. Bespoke monitoring tools, cloud services, and application telemetry feed Health Log Analytics, which collects and correlates machine-generated log data in real time and uses machine learning to detect deviations without manually defined thresholds. IT Operations Management provides the operational foundation around that analysis, while ServiceNow AIOps correlates signals across services and data sources so the SRE team sees only the issues that matter. When a significant anomaly is confirmed, IT Service Management opens an incident, shares context with stakeholders through the collaboration workflow, and captures the resulting resolution and lessons learned back on the platform. The design lets the NBA analyze more than 200 million app logs per day, surface a small set of actionable alerts, and catch fan-impacting issues before they degrade the viewing experience.
Logs and monitoring signals from the NBA's application and infrastructure estate feed Health Log Analytics and the wider ServiceNow AIOps layer. Correlated anomalies are narrowed to a small set of actionable alerts, and the important ones open IT Service Management incidents so teams can coordinate remediation and feed back what mattered for future detection.
An important dimension of the support we provide for our teams comes with our use of ServiceNow Health Log Analytics (HLA) and IT Operations Management technology to deliver AIOps capabilities.
HLA analyzes more than 200 million logs generated by the NBA App each day.
ServiceNow has seamlessly integrated into this environment, providing AIOps and case management capabilities realized in the native environments developers have chosen.
ServiceNow's AIOps sits across the NBA's entire ecosystem, integrated with all its bespoke monitoring tools, providing a crucial additional layer of intelligence by analyzing and correlating insights across different services and data sources.
That's a 99.999% reduction in noise, and those two or three items requiring additional investigation are always important.
Review how this reference was scored and trace each normalized claim back to its documented source.
Scoring methodology
Customer Reference Value measures usefulness as a customer reference. Evidence Confidence measures the quality and traceability of available evidence, not independent verification.
Traceability
Field coverage shows which facts each source supports. Dates are shown only when documented by the source.
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