Use Case Intelligence RSS Search use cases Search
Microsoft Software / SaaS Saudi Arabia

Ma'aden

IT Operations Automation

To do this, it needed to focus on empowering its current workforce for higher productivity and efficiency.

Read the original story Explore all use cases
"We have more than 36,600 interactions using Microsoft 365 Copilot and collectively save up to 2,200 hours in a month in the first phase alone," highlights AlMutairi.
Ma'aden saw enhanced productivity, with Copilot users saving up to 2,200 hours monthly.
We have more than 36,600 interactions using Microsoft 365 Copilot and collectively save up to 2,200 hours in a month in the first phase alone.
With a mission to lead the development of the mining industry in Saudi Arabia, Ma'aden aims to deliver a remarkable 10x increase in EBITDA by 2040.

Reported impact

Business outcome

Ma'aden saw enhanced productivity, with Copilot users saving up to 2,200 hours monthly.

  • Compliance
  • Customer Experience
  • Productivity Improvement
  • Scalability

Solution

Ma'aden built its Microsoft solution to improve employee-productivity and operational workflows. To do this, it needed to focus on empowering its current workforce for higher productivity and efficiency. Key components included Microsoft 365 Copilot delivered dashboards, apps, or copilots to users, and Microsoft Copilot Studio coordinated workflows, prompts, or deployment. User prompts and domain content are orchestrated through Microsoft Copilot Studio, processed by Azure OpenAI Service, and then delivered through Microsoft 365 Copilot so Ma'aden can return context-aware answers or automation in the flow of work. The governed Microsoft stack gave Ma'aden a reusable foundation for generative ai / llm, ai and machine learning while keeping deployment, security, and day-to-day operations inside the Microsoft estate. Ma'aden saw enhanced productivity, with Copilot users saving up to 2,200 hours monthly.

Data flow

User prompts and domain content are orchestrated through Microsoft Copilot Studio, processed by Azure OpenAI Service, and then delivered through Microsoft 365 Copilot so Ma'aden can return context-aware answers or automation in the flow of work.

Solution architecture

3 components · 3 layers
  1. Compute
    • Azure OpenAI Service Runs large language models that generate grounded responses, summaries, and copilots.
  2. Serving
    • Microsoft 365 Copilot Provides embedded generative-AI assistance inside everyday employee productivity workflows.
  3. Orchestration
    • Microsoft Copilot Studio Provides the managed environment to design, test, and operate custom copilots.

Architecture clues

  • "We have developed an agent for governance documents, and another is for delegation of authority policies," shares AlMutairi.

Evidence from the source

"We have more than 36,600 interactions using Microsoft 365 Copilot and collectively save up to 2,200 hours in a month in the first phase alone," highlights AlMutairi.
Ma'aden saw enhanced productivity, with Copilot users saving up to 2,200 hours monthly.
The company used Microsoft 365 Copilot, Copilot Studio, and Azure OpenAI Service as some of the solutions to help employees be more productive in daily tasks, like getting quick answers on policies, drafting presentations, emails and meeting minutes, and summarizing content.
To do this, it needed to focus on empowering its current workforce for higher productivity and efficiency.
We have more than 36,600 interactions using Microsoft 365 Copilot and collectively save up to 2,200 hours in a month in the first phase alone.
With a mission to lead the development of the mining industry in Saudi Arabia, Ma'aden aims to deliver a remarkable 10x increase in EBITDA by 2040.
Transparency Evidence & methodology 91/100 reference value · 89% confidence · 1 source

Review how this reference was scored and trace each normalized claim back to its documented source.

01

Scoring methodology

How scores are calculated

Customer Reference Value measures usefulness as a customer reference. Evidence Confidence measures the quality and traceability of available evidence, not independent verification.

Customer reference value91/100
  • Problem clarity20/20
    Measures whether the customer's operational problem is specific enough to compare.
  • Implementation depth20/25
    Rewards named components, data flow, integrations, and architecture detail.
  • Outcome specificity16/20
    Measures whether the reported benefit is concrete rather than a generic claim.
  • Quantified impact25/25
    4 metrics describe measurable impact.
  • Deployment scale10/10
    Rewards evidence of a live or scaled deployment and meaningful integration scope.
Evidence confidence89%
  • Source authority20/25
    The main evidence is an official vendor-published customer story.
  • Claim traceability21/25
    10 of 12 key fields link to a named source.
  • Direct evidence20/20
    6 direct source quotes retained.
  • Date provenance10/10
    The publication date comes from the source page or publisher.
  • Source transparency8/10
    1 source reference document publisher, URL, authority, retrieval, and supported fields.
  • Implementation specificity10/10
    Rewards source-backed components, data flow, quantified impact, and a specific outcome.
02

Traceability

Sources & provenance

Field coverage shows which facts each source supports. Dates are shown only when documented by the source.

  1. Microsoft

    Ma'aden customer story

    First-party
    https://www.microsoft.com/en/customers/story/21514-maaden-microsoft-365-copilot
    Source type
    Vendor-published customer story
    Published
    Jan 29, 2025
    Supports
    • Customer
    • Business problem
    • Solution
    • Products
    • Solution components
    • Data flow
    • Integrations
    • technical area
    • use case category
    • Business outcome
    • outcome category
    • Metrics
    • Architecture
    • evidence quotes
    • Publication date

Date evidence

  • Published on source page Jan 29, 2025 · Microsoft · First-party
    Open date source
Not separately sourced Industry, Region, Company size. Treat these normalized attributes as lower-confidence until a dedicated source is added.

Related

Similar use cases

See all like this
Microsoft Sep 11, 2024 Virbe Software / SaaS Poland Virbe, a Polish startup that automates communication and sales activities, wanted to enable businesses to interact with customers through AI-powered avatars. As AI technology evolves, Virbe advances with it. "We're particularly excited about Azure's "personal voice"… Enterprise Knowledge SearchIT Operations Automation Azure AI Search · Azure AI Services · Azure OpenAI Service Microsoft Jun 5, 2024 Visma Software / SaaS Norway Software development can be a time-consuming and labor-intensive process. Coders at Visma, a software company headquartered in Oslo, have to conquer a wide array of challenges as they develop and test software for a… Each Visma company similarly specializes for its own customers and domain, but they are unified by their… IT Operations Automation Azure AI Studio · Azure DevOps · Azure OpenAI Service Microsoft Mar 27, 2024 Meesho Software / SaaS India Debdoot Mukherjee, Head of AI and Demand Engineering, Meesho, says, "We were looking for a generative AI solution primarily to turbocharge our customer service function. We also witnessed a record 16 million app installations during our sale events. Customer Service AutomationIT Operations Automation Azure OpenAI Service · GitHub Copilot