Consumer Goods
6 customer use cases, newest first.
MS Microsoft Sample Sep 12, 2025 Bayer Bayer's agronomic advisors and frontline teams were spending hours or days navigating crop-protection labels that can exceed 100 pages, escalating to a small tech team and risking delays and errors when giving precise,… 5–10% productivity gains among early users Azure AI Foundry · Azure AI Foundry Models · Microsoft Cloud for Industry AC Alibaba Cloud Sample Henkel Henkel—founded 1876, operating worldwide in Adhesive Technologies, Beauty Care, and Laundry & Home Care—wanted to expand in the Chinese market but its traditional analytics methods could not deliver multi-dimensional,… 145+ years of operating history (founded 1876) Dataphin · Quick BI AC Alibaba Cloud Sample Casio (China) Casio (China), known for its G-SHOCK watch brand, traditionally relied on experience-based marketing using social attributes alone—an approach unable to keep up with rapidly changing customer behavior and trends. The… 1.7 million views during Double 11 Cloud Conference live broadcast AnalyticDB for MySQL · Dataphin OR Oracle Sample Hormel Foods Hormel Foods, a Fortune 500 global branded food company with 50+ brands (SPAM, Skippy, Planters, Jennie-O, etc.) and a 130+ year history, was operating on aging on-premises Oracle E-Business Suite and discrete planning… $3.35 billion Planters acquisition integrated Oracle Cloud Analytics · Oracle Fusion Cloud EPM · Oracle Fusion Cloud ERP OR Oracle Sample The Wendy's Company Wendy's—the second-largest US quick-service hamburger chain with thousands of restaurants worldwide—needed to retire aging on-premises ERP, planning, and HR systems and standardize on a single integrated platform that… 21+ databases migrated to Exadata Database Service on OCI Oracle Exadata Database Service on OCI · Oracle Fusion Cloud EPM · Oracle Fusion Cloud ERP GC Google Cloud Sample The Kraft Heinz Company Across more than 200 global brands, Kraft Heinz marketing and R&D teams had to keep pace with rapidly shifting consumer culture and personalize content, but new product concept and marketing content development was… 70% adoption rate among product development and marketing users on the platform BigQuery · Gemini · Imagen 4